Outdoor P10 DIP LED Displays at Nanjing Shopping Mall

1. Project Introduction

Large 600 square meter outdoor LED display with 3D video playback, mounted on the exterior wall of a Nanjing shopping mall, showcasing commercial advertisements.

1.1 Nanjing Shopping Mall Overview

As a well-known commercial complex in Nanjing, the Nanjing shopping mall (Nanjing Shang Sha) boasts a prime location with high foot traffic, attracting a large number of consumers and tourists. The mall offers a variety of branded stores and dining options, making it a popular destination for both shopping and leisure.

In response to the trend of consumption upgrading and to better connect with the younger generation, the shopping mall initiated a major renovation in 2020, marking the most significant transformation since its establishment. This overhaul involved digital infrastructure, brand reorganization, facade lighting improvements, and the replacement of outdated equipment. LEDA’s outdoor full-color LED display screens, renowned for their stable quality and excellent service, were selected as the designated display brand for this project.

Nanjing Shopping Mall LED display shining brightly at night, showcasing vibrant digital content on outdoor screen.

1.2 LED Display Specifications - Outdoor P10 DIP

For this project, LEDA DISPLAY installed an outdoor P10 DIP LED display at Nanjing Shopping Mall. The display has a total area of 400 square meters and features a rear maintenance design.

It delivers high-definition visuals, wide viewing angles, and high brightness, with a brightness level no less than 8000 nits. This makes it ideal for use in bright outdoor environments, ensuring clear and vivid advertising and information display at all times.

Additionally, the display is equipped with an LED light sensor that automatically adjusts the brightness, maximizing energy efficiency and reducing power consumption.

1.3 Display Screen Effectiveness and Impact on Mall Traffic

Post-installation, the P10 LED display showcased brand advertisements and promotional content on the mall’s exterior, drawing considerable attention from passersby. With vibrant and clear imagery, it has not only enhanced the mall’s brand image but also increased foot traffic. This dynamic display has effectively lengthened customers’ stay and boosted their purchasing intent.

Before and after installation of the LED display at Nanjing Shopping Mall, showcasing the transformation in exterior advertising visibility.

2. Positive Impact of LED Displays on Shopping Malls

In today’s commercial landscape, LED displays have become an essential promotional tool for shopping centers and malls. By showcasing dynamic, customizable content, LED displays quickly capture customer attention and elevate the vibrancy and appeal of the mall. Additionally, these displays can adjust their content based on time of day and seasonal promotions, offering greater marketing flexibility and accuracy, which helps drive higher sales.

3. Why LEDA display for the shopping malls

As a long-established LED display manufacturer in China, LEDA stands out for its product quality and customer service, making it a trusted brand for clients.

3.1 Premium Materials

LEDA uses high-quality LED components in its displays to ensure stable performance and long-term reliability. For instance, LED chips from brands like NationStar and EPISTAR, and power connectors from Weipu, which are used in China’s National Stadium (the Bird’s Nest), ensure top-notch quality.

3.2 Strict Production Process

From R&D design to manufacturing, each LED display is built according to international standards, ensuring precision and high quality at every stage. LEDA first creates a prototype based on the client’s specifications, and after confirmation, production proceeds based on the approved sample.

3.3 Extended Aging Test

All LED displays undergo a 72-hour rigorous aging test to ensure long-term stability and reliability. Outdoor products are 100% waterproof tested.

3.4 High Efficiency for Timely Delivery

With efficient production processes and robust logistics, LEDA DISPLAY ensures on-time delivery to meet the client’s needs, even on tight schedules.

3.5 Comprehensive Technical Support

We provide full technical support, including on-site installation, system commissioning, and ongoing maintenance, ensuring that displays perform reliably over time.

4. Recommended LEDA Products

LEDA DISPLAY offers a wide range of LED display products, including outdoor advertising screens, indoor displays, and transparent screens, catering to various venue and application needs.

4.1 outdoor DIP led displa board

Outdoor DIP LED display is equipped with high protection levels and strong anti-interference capabilities, making it ideal for public spaces and high-traffic commercial environments.

Close-up view of a DIP LED module used in outdoor displays, demonstrating high-quality, durable LED technology.

8000-10000nits Brightness
3840Hz Refresh Rate
Excellent Heat Dissipation
Anti-Rust Special Treatment Cabinet
IP65 Waterproof Rating
Flexible Cabinet Size for Easy Upgrades
P10, P16, P20 for back service.
P10, P16 for front service (320x320mm Module)

10,000nits Ultra High Brightness with DIP LED
Energy Saving, 165w/sqm Average Power Consumption
Total Front & Rear Maintenance
All Weather Durability
500x250mm Modular Design
Pixel Pitch: P10.4, P20.8

4.2 Curtain LED Display

With excellent transparency, sunlight and wind can pass directly through the curtain led display screen to the building behind it. Even under direct sunlight, the content displayed on the led display screen remains clearly visible.

A lightweight and transparent LED curtain display that allows sunlight to pass through while ensuring clear visibility of content even in direct sunlight.

Ultra-Light & Thin for Simplified Installation
High Brightness with Adjustable Levels
High Transparency Up to 71%
Excellent Heat Dissipation
IP67 Waterproof Rating
Front & Rear Service
Pixel Pitch: P15.625, P16, P20, P25, P31.25

Ultra-Light & Thin for Simplified Installation
High Brightness with Adjustable Levels
High Transparency Up to 71%
Excellent Heat Dissipation
IP67 Waterproof Rating
Front & Rear Service
Pixel Pitch: P15.625, P16, P20, P25, P31.25

5. Conclusion

LEDA DISPLAY’s outdoor P10 DIP LED display screen has not only enhanced the brand image and foot traffic of the Nanjing shopping center but also delivered significant commercial value. With high-quality products and comprehensive services, LEDA DISPLAY has become the preferred LED display screen supplier for shopping malls and commercial complexes. LEDA is committed to providing complete and effective LED display solutions, helping you gain a competitive edge in the market.

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